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BEAD&NELL

Bead&Nell is a Northumberland Childrenswear brand, founded on the inspiration that children should dress in such a way that they are stylish and individual, but still comfortable enough to play and explore the world around them. The garments are often bright, with bold patterns and finishes, and are made from the highest quality fabrics with softness a priority. The fit is oversized as a nod to Scandinavian style, and also to give children room to be active. Each piece has been designed with nature and life in Northumberland as inspiration; Bead&Nell is a brand focused on capturing the fun of childhood.

BEAD&NELL

Bead&Nell is a Northumberland Childrenswear brand, founded on the inspiration that children should dress in such a way that they are stylish and individual, but still comfortable enough to play and explore the world around them. The garments are often bright, with bold patterns and finishes, and are made from the highest quality fabrics with softness a priority. The fit is oversized as a nod to Scandinavian style, and also to give children room to be active. Each piece has been designed with nature and life in Northumberland as inspiration; Bead&Nell is a brand focused on capturing the fun of childhood.

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JENNI MOORE

My name is Jenni Moore – I am a designer with many years’ experience in both menswear and childrenswear, and have always had a dream of starting my own brand.

Bead&Nell has evolved due to my love of design and my desire to make beautiful, functional garments for children to wear, which are still stylish but also fun and allow them to play and feel free. I hope that the beautiful fabrics, colours and prints appeal to both children and parents, and stand out for their contrasting colours and attention to detail.

The range offers garments and accessories which, in my experience as a mum, should make days out with the family comfortable – but also with people approaching you to ask where you bought the outfits from!

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