Alessandro Bianchini
The logo are my initials that intertwined form a stylized scissors. When I designed it, the starting point was to take as a cue the concept of tailoring and scissors are the cornerstone of this principle as well as the starting point of a handmade dress. This concept was then transformed into the initials of my name, creating a sort of indissoluble link between my background as a designer and that of tailoring, two concepts that are different from each other but that find a solid match thanks to the great designers of the past, who, in addition to being great creatives, were also excellent tailors.